The goal of most companies is to make a lot of profit. There are two types of companies, which both act in a different way. A first group wants to make as many profit as possible and is very selfish. A second group also wants to make profit but in a way that benefits the community and the environment. This means that they take stakeholders and the nature into account. The reason why companies wouldn’t act ethically, is because the costs would increase, which leads to less profit.
But acting ethically could lead to good publicity and success. Companies can receive an ethical brand image by paying fair wages and expelling less carbon dioxide, fair prices,… .
Personally, companies should act ethically, but in this economic crisis profit has to be made to support the economy. Although profit has to be made to help us through this crisis, we should take the future (fair wages, global warming, …) into consideration.
Cornette Guillaume
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